RARE ADVERTISING IDEAS JOHN CAPLES Richest Resource of Copywriting Secrets…PDF

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THIS IS A PDF FILE…If you love marketing…you’re gonna freak out over this “secret” manuscript I just uncovered! Don’t write another word of copy until you’ve seen… The Richest Resource of Copywriting Secrets You’ll EVER Read Before You Write Your Next Sales Letter Imagine having the ability to instantly pick the most effective sales approach, to be able to write killer headlines seemingly at will, to write copy that sells and sells and sells. Sound a little far fetch? I thought so too, until I stumble upon this very old, very ancient manuscript by the one and only John Caples. Caples is one of the greatest copywriters of all time…you may have heard of his famous ad: They Laughed When I Sat Down At The Piano But When I Started To Play!~ This ad has been copied successfully and unsuccessfully over and over again. And with good reason, Caples techniques form the backbone of every good copywriters tool kit. In 1975 John Caples published a book that has gone one to become the bible of the direct response and copywriters industry. It’s title: “Tested Advertising Methods.” I have personally studied this classic dozens of times; it’s just as popular and viable today as it was back in 1975. This seminal classic work was preceded by 4 others books; The RAREST Of These Being “Advertising Ideas.” This HARD TO FIND Manuscript Was Published Briefly In 1938 And Then Promptly Disappeared From Sight. The book has one purpose and one purpose only: to inject you with the ability to craft the very best advertisements! It’s unique presentation method is extremely useful and effective. Utilizing the “case method,” 100 advertisements are analyzed. These outstanding ads produced phenomenally successful results. The ads are reproduced just as they appeared in publications (except the color has been removed). What makes this THE SEMINAL WORK of Capels career is that each and every ad is taken apart and analyzed — headline, layout, illustrations, and copy– section by sections, feature by feature – Capels not only shows you how they worked, but why they were so successful, and how you can take these successful methods and use them in your own marketing. You would be hard pressed to find a better resource to produce powerful, winning sales copy time and time again. Here’s What You Will Discover Inside: How Top Pick The Most Effective Approach How To Write Headlines That Stop People Dead In Their Tracks How To Write Copy That Sells How To Make All Kinds Of Layouts How To Get Attention By Using Brides, Babies, Animals, Cartoons, Comic Strips, Etc. How To Use Sex Appeal How To Use Humor, Horror, News, Curiosity, And Self-Interest How To Introduce New Products; How To Sell Several Products In The Same Ad How To Handle Contests, Premiums, And Free Offers How To Build Prestige How To Increase Coupon Returns How To Get Orders By Mail How To Make People Follow Your Ads Week After Week And Month After Month, Just As They Follow A Continued Story How To Make Advertisements Achieve The Primary Purpose They Are Intended To Achieve; Namely, To Sell More Merchandise One of the most effective aspects of this incredible manuscript is its layout. You’ll need to print out your copy and set it up as just like the original. Here’s what you’ll need: 1.) A 3-Ring Binder 2.) A Hole Puncher (preferably a 3-Ring hole puncher) 3.) A Printer Loaded with 214 blank sheets of paper. Take the 100 advertisements and load them on the right-hand (hole punches are on the left), where you can most easily see and study them. Then take the discussion of each advertisement and load them on the left (hole punches are on the right). They will now be facing the ad. This will enable you have the advertisement constantly before you while you are reading facts about it. The discussion pages use a fantastic system of reference numbers to keep you totally focused on the copy flow. Needless to say this is a PRICELESS publication, one that has been out of print for 72 years! I happen to live on 20 beautiful acres in the Blue Ridge Mountains and the walls of my personal library are lined with so many copywriting books, courses and manuals that I had to build a separate 20 x 40 2-story office building just to house them all. So, I’ve studied just about everything related to advertising, marketing and copywriting that I can get my hands on, and continue to do so on a daily basis. But, to be quite honest, I have NEVER come across anything like this before! Without question, “Advertising Ideas” is NOW one of my MOST treasured resources! And that’s not just my opinion. I wanted to see if what I felt was unique. So, I sent a copy of this manuscript to two of the world’s top copywriters, and they both immediately wrote back gushing with appreciation and thanks! And believe me… These guys are real, diehard students of copywriting! (In fact, one of them is hailed as THE highest paid copywriter on the planet, since he charges, and gets, at least $25,000.00 plus royalties for writing just one sales letter!) When you order “Advertising Ideas” and get your hands on this amazing book, I think you’ll agree that the “Advertising Ideas” course is absolutely invaluable to any serious marketer. So how much will it cost you to own it? It has taken me years to track this thing down in its physical form and then many more countless hours to scan each and every page in an effort to deliver an EXACT reproduction of this Exceedingly Rare and classic manuscript. The actual 3-Ring Binder book is worth many thousands but because I have it available as a digital download you can have it today. But that’s not all because I’m also going to throw in… QUICK RESPONSE BRIBE #1 Classic Marketing Books Are Extremely Hard To Come By. When One Does Find One Of These Masterpieces They Are Usually Sold At A Premium…Such Is The Case With “My First 65 Years In Advertising” by Maxwell Sackhiem… Sackhiem was a contemporary of Caples. In fact its kind of hard to say who had the more famous ad, Caples’: They Laughed When I Sat Down At The Piano But When I Started To Play!~ Or Sackhiem’s: Do You Make These Mistakes In English? Maxwell Sackhiem had many, many more winning ads under his belt. He also went on to create the tremendously successful Book-of-The-Month Club. There are very few books attributed to Sackhiem, “My First 65 Years In Advertising” is the RAREST and most famous. As an added bonus you will receive a PDF copy of this long out of print masterpiece; a book which in paperback sells for $65-$80 every day on Amazon. Hardback copies go for far more. QUICK RESPONSE BRIBE #2 Reality In Advertising – Rosser Reeves: This Stone Cold Classic Needs To Be On Every Copywriter and Marketers Top Shelf…Unfortunately It Is Extremely Rare, Long Out-Of-Print and Almost Impossible To Find… Reeves invented the Unique Selling Proposition, an extremely powerful concept that can turn many losing ads into winners. “The consumer tends to remember just one thing from an advertisement — one strong claim, or one strong concept.” – Rosser Reeves. Order “Advertising Ideas” today and I’ll include a RARE PDF copy of this 1961 classic work that sells on Amazon from $90 to $125 (if you can find it). So, What Is It Worth To Your Business to Learn From these Copywriting and Marketing Masters, The Secret Tactics and Techniques That Are Contained In These Pages Will Enable You to Create Profit-Pulling Sales Letters at Will? The total business building value of this incredible package is PRICELESS. I can Guarantee that by applying the phenomenal concepts contained in this package you can seriously add $50,000, $100,000, even $150,000 or more to your bottom line this year. And each and every aspect of this offer is backed up by my rock solid guarantee… So, what are you waiting for…you have absolutely nothing to loss and every thing to gain from my offer. And I know from past experience that you will literally kick yourself if you miss out. The price of this package will increase, so order right now before someone else grabs your spot… To YOUR Copywriting Success, Jason Hart a.k.a. “The Professor” CIO, Focus Based Marketing P.S. That’s right, I’ve just given you the keys that literally unlock the door to Copywriting and Salesmanship Mastery. Inside you will learn how to turn your valuable know-how into real cash profits, creating a solid foundation for your business. No longer will you be satisfied with dull, lackluster returns because your bank accounts will be overflowing with an ever-increasing stream of RED-HOT CASH. My strongest recommendation is that you order right away and lock in at this phenomenal price! © Copyright All Rights Reserved

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